Recorded Webinar

Rise Analytics & Larky: Turning Insights into Outcomes

Larky and Rise Analytics hosted a practical session exploring how financial institutions are turning data-driven insights into real outcomes through targeted mobile engagement. The webinar highlighted how Rise Analytics helps identify high-value opportunities across the account holder base and how Larky delivers those opportunities directly to mobile device, even when members are not in the app. Special guest Ami Iceman Haueter, Chief Experience Officer at MSU Federal Credit Union, shared how her teams used Rise Analytics and Larky together to improve engagement, strengthen digital experiences, and drive meaningful results across the organization.

In this session you will learn:

• How to turn Rise Analytics insights into timely engagement through Larky
• Ways financial institutions are lifting performance in areas like deposits, loans, card usage, member experience and digital adoption
• How MSU FCU uses this combined approach to support campaigns that get 7-10x the results of traditional marketing
• Steps you can take to activate Rise Analytics audiences with mobile notifications that get seen

Speakers:

Scott Brown
VP of Growth,
Larky

Ami Iceman Haueter
Chief Experience Officer,
MSU FCU

Nate Wentzlaff
AVP, Analytics Platform,
Rise Analytics

Keith Nolan
VP Partner Growth,
Rise Analytics 

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